Post-folio · Brand and website · 2026 to now
Loved in Colour, the business
Independent commission-based art project creating contemporary mixed-media pet portraits from client photographs.
I developed the project from concept to launch, including the visual identity, website, pricing structure, client process, artwork production, packaging, content and fulfilment.
The project has given me practical experience in creative production, client communication, branding, digital presentation and running a small independent service.
- 20+commissioned portraits completed
- 2 to 3 weeksturnaround from deposit
- 2,000+Instagram profile views
- 2,000+TikTok video views
The website I designed and built
lovedincolour.com
Designed, built and deployed in HTML, CSS and JavaScript.
About me and process
I would rather show you how it is made
I started making digital pet portraits on a sketchbook platform when I was twelve, drawing for friends and family who wanted something of their own animal. What began there has grown into a more collaborative process.
Every commission begins with your photograph. I use AI generation and engineering alongside Photoshop and manual editing to develop a reference base, working out proportions and composition before anything is committed. That reference is a starting point and not the finished piece.
I then print the composition reference, and the sheet becomes the physical surface I work on. From there the piece is built up over many hours with oil pastel, coloured pencil, paint pen and mixed media layered across the surface, drawing on collage and printmaking techniques. White highlights and gold embellishments go on last.
What arrives is a physical, worked, one-off surface, made for one animal and one home.
- The photographYours, as it is. A phone photograph from years ago is enough to begin.
- The reference baseProportion, pose and colour direction are resolved digitally before any mark is committed.
- The surfaceThe reference is printed, and that printed sheet becomes the ground I work into.
- The buildOil pastel, coloured pencil, paint pen and mixed media accumulate over hours until the colour holds.
- The finishWhite highlights and gold go on last. It is the part that makes a piece move as you walk past it.
A4 head study
£35 to £45
One pet, head and shoulders. 210 by 297mm.
Most popularA3 full body
£55 to £65
One pet, full body or a scene around them. 297 by 420mm.
A2 statement
On request
Larger pieces and sets of several animals.
What you receive
- A one-off worked surface, made for your animal and nobody else's.
- Layered in oil pastel, coloured pencil, paint pen and mixed media, with white highlights and gold worked in at the end.
- A personalised note or gift card, written by hand.
- Stickers and a business card.
- The separate reference sketch, if you ask for it.
A 50% deposit books your slot and starts the work. The balance is due once you have seen and approved the finished piece.
Brand and marketing
Print and social
An offline distribution campaign through local groomers, framers, vets and independent retailers, alongside organic Instagram and TikTok content.
